Project #105512 - Paper

Although many Americans do not think they are living in a class-based society, American society is actually made up of different social classes which mark social distinctions and privileges.  People from different social classes make choices to project their status.

          **Watch parts 1 and 2 to answer Q1-6.  Watch all parts (Parts 1, 2, and 3) if you want to answer the bonus question.

  • Go to the library and check out “People Like Us: Social Class in America” at the circulation desk.  The video is reserved under MKTG 301.  You need to watch the first 60 minutes to answer Q1-6.  Watch the whole video to answer the bonus question.

Answer Q1-6 in a two-page paper.  You may write one to two paragraphs to answer each question.  If you choose to answer the bonus question, you may turn in a three-page paper.  Remember to use appropriate sub-headings, such as “Upper-Upper Class” when answering Q1, and so on.  Writing is worth 10 points.

  1. (20 points) What do people from the upper upper class in the U.S., white Anglo-Saxon Protestant (WASP) look like? Describe their profile in terms of:
  • Family name, friends and relatives, upbringing
  • Sources of wealth, income, education, and occupations
  • Neighborhood they live, house and possession
  • Appearances, such as clothes and manners
  • Consumption activities, e.g. eating, shopping, leisure
  • Perceived opportunities and aspirations for themselves and/or for their children

 

  1. How about the working class?  (Use similar attributes as outlined in #1).
  2. How about the lower class or working poor (exemplified by Tammy who walks miles to work at a fast food restaurant)? (Use similar attributes as outlined in #1).
  3. Describe the controversy about the opening of co-op (as opposed to Shaw’s grocery store) in Burlington, VT from the class conflict perspective.  How does the co-op compromise after it opens at downtown Burlington?
  4. Give an example about the class tensions among African Americans.  Explain the sources of class tensions and how people from different class factions think about the class conflicts.
  5. In your opinions, which social class will Mr. Smart’s restaurant (from Assignment 1) appeal to?  Explain your reasons.

(You need to watch the whole video to answer this question).  What is social mobility?  In your opinion, do you agree with the “American Dream,” i.e. those who work hard and have education can be upwardly mobile?  Please state your reasons, both from the video (girl from rural Kentucky who is working at Washington D.C. as journalist) and the experiences of you, your family, relatives or friends.

Subject Business
Due By (Pacific Time) 01/30/2016 12:00 am
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