Effective Change Management: Ten Steps for Technical Professions (NetEffect Series) [Paperback]
Publication Date: July 2, 2004 | ISBN-10: 0130485233 | ISBN-13: 978-0130485236 | Edition: 1
CH6 Questions 1-10
1. Explain the importance of communicating the change vision and plan to all Stakeholders
2. How can effective communication of the change vision and plan beniefiet an organization
3. What conditions must exit to have effective communication
4. What are the potential benfiets to the change leadership team of two-way communication?
5. Explain the concept of strategic communication.
6. List and exsplain the most commons inhibitors of effective communication
7. List and explain the strategies that can be used to overcome the common inhibitors of effective communication.
8. Describe the role of supervisors in conveying change-related messages
9. Why is it so important to include supervisors in the communication loop?
10. Describe how to go about effectively including supervisors in the communication loop.
Cases 6.1 WHY Can’t We Just move Forward with the Changes?
Man-Tech, Inc., (MTI) is undergoing major changes in the way it does business. The company has just acquired a former competitor as a way to expand its markets. If the merger of personal, products, and processes goes well, MTI will evolve into a global player. The CEO and his senior executives are discussing the change and how to go about it. Mack Burtel, MTI’s Chief Financial Officer, has asked the following questions: “Why can’t we just move forward with the changes? All of this Communicating with stakeholders is just going to slow us down.” The CEO, isn’t sure how to answer Burtel’s question.
1. Assume you are one of MTI’s senior executives. How would you answer Burtel’s question?
2. What Problems might the company incur if it pushes ahead with the merger without developing and effectively implementing a comprehensive communication plan?
Case 6.4 I think the Key Is going to be the Supervisors
Continuing the MTI case, one of the senior executives makes the following statement: “When it comes to effectively communicating our change messages, I think the key is going to be the supervisors.” Other senior executives disagree. One of them says, “I don’t think so. We cant trust supervisors we don’t even know from a company we have just acquired to accurately carry our change messages to frontline personnel.”
1. Join this debate. Should MTI include supervisor in the communication loop? Explain your reasoning.
2. If you agree with including supervisors, do you think those from the newly acquired company should be included or excluded? Why?
Ch7 Review Questions 1,2,6
1. Define the term training as it relates to organizational change.
2. Explain the need for training in a changing organization
6. List and explain four principles of learning.
Case 7.1 How Do We Know What Kinds of Training Will Be Needed?
Future Tech, Inc., (FTI) is going through a major transition period. As part of the change initiative being implemented, the CEO wants to provide training to ensure all managers, supervisors, and employees know how to carry out their change-related assignments. “it stands to reason that we are going to need some training, But I don’t know kinds. How do we know what kinds of training will be needed to support our change initiative?” asked FTI’s CEO. “ I agree we will need training,” said the vice president for human resources. “I read somewhere that one of the main reasons change initiatives break down is the people who are supposed to implement the changes don’t know how.”
1. If you were part of the conversation taking place in this case, what advice would you give the CEO concerning how to asses training needs?
2. What types of training are likely to be needed by almost any company undergoing major change?
Case 7.2 These Training Objectives Don’t Say Anything
The FTI CEO got his answer concerning how to asses training needs. He now has a list of training needs that he asked FTI’s change leadership team to convert into training objectives, but he is not happy with the team’s first effort. One of the training objectives reads as follows: We need to communicate better. “what does this objective mean? Each other? Customers? Employees? What kind of communication are we talking about? Spoken? Written? Both?
1. Do you agree with CEO’s assessment of this training objective?
2. Discuss various training objectives that will more clearly tie down the issue of better communication.
|Due By (Pacific Time)||08/16/2013 11:00 pm|
out of 1971 reviews
out of 766 reviews
out of 1164 reviews
out of 721 reviews
out of 1600 reviews
out of 770 reviews
out of 766 reviews
out of 680 reviews