Apple is a company that had not paid dividends on a regular basis since 1996. Why did Apple not pay dividends? Well simply because the company believed; like many technology companies, and some non-technology companies too, that paying dividend cut too deeply at the fiber of the company. It says to shareholders that paying money to shareholders is more important than a dollar invested in innovation. The truth is Apple is not the only company that did not dividends. Well after the death of Steve Jobs, Apple co-founder Steve Wozniak believed it was time for Apple to develop a dividend policy. In other words, it was time to pay dividends. He said Apple had accumulated so much cash; nearly $100 billion, that is was important that they now have a dividend policy. In 2012, Apple developed a dividend payout policy. So what is a dividend payout policy? It is a policy that a firm follows in determining the size and pattern of distributions to shareholders over time. As a core component of a firm’s overall financial policy, dividend policy consists of a series of decisions about how the firm distributes profits to its shareholders. Thanks for reading my post.