Project #13273 - Argument Synthesis Outline and Paper on Alcohol Ads

I need a 2-3 page Argument Synthesis paper and also an Outline for the Argument Synthesis paper.

Argument Synthesis

Your argument will bring together three important elements: claim, support and assumption.

Claim: A proposition you are attempting to prove.

Support: Facts or expert opinion used to support your claim.

Assumption: An underlying belief or principle about some aspect of the world and how it operates.

You will be using your thesis as the claim, and in your body you will provide the support. The assumption may be unstated, but it is implied within your paper.

 

Here is the Paper Topic:

In regards to Alcohol Ads do a compare and contrast of the types of appeals underlying within their ads, as discussed by Jib Fowles (see attached pdf).  To what extent do you notice significant shifts of appeal from the 1940’s to the present?  Which types of appeal seem to you most effective with particular product categories?  Is it more likely, for example, that people will buy alcohol because they want to feel autonomous or because the alcohol will make them more attractive to the opposite sex?

Subject English
Due By (Pacific Time) 09/28/2013 10:00 am
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