Note: It is an assignment about reading textbooks and articles, then define the terms and answer questions.
Textbook: Business& Society ethics, sustainability and stakeholder management. 8e, author: Archie B. Carroll/Ann K. buchholtz.
And I found a textbooks of 7th e, and it not different from 8th . :http://220.127.116.11:8080/jspui/bitstream/123456789/2794/1/444.pdf
FYI: I am an international student, so please be simple of the answer. Thanks you very much!!
Read chapter twelve
The War on Google May be at an End...
Google's Lobbying Budget
Define the following terms.
1. How much importance does Google place on lobbying?
2. Do you think Google is going to face further anti-trust issues?
3. What is the main problem with Google?
Pick ONE of the following topics and answer the associated questions.
I. What you need to know about lobbying:
Go to the following website and read the article. Then, answer the following questions on a word document to be turned in via an e-mail attachment:
1. What are the most heavily lobbied issues in Washington? http://www.opensecrets.org/lobby/top.php?indexType=u
2. Who are the most logical and desired recruits for lobbyists and why?http://www.dummies.com/WileyCDA/DummiesArticle/Categorizing-Congressional-Lobbyists.id-1443.html
3. What is the “one year cooling off” period?http://www.cleanupwashington.org/lobbying/page.cfm?pageid=40
II. What you need to know about Political Action CommitteeS:
Go to the following websites and read the articles. Then, answer the following questions on a word document to be turned in via an e-mail attachment:
1. What is the purpose of a Political Action Committee?
2. How many PACS are there?
3. Dr Sabato says that “access does not equal influence.” What does he mean?
4. After reading the article, do you think campaign finance reform will succeed?
5. As the author suggests, do you think campaign finance reform would be a violation of First Amendment rights? Or do you think Campaign Finance Reform would produce a more ethical and fair “playing field? Why or why not?
6. How much “influence” should special interest groups have?
Read chapter thirteen.
Define the following terms.
Revolution- (Use the internet or a dictionary to define this term.)
Customer Revolution- (Use the book’s definition, along with your own research about what “revolution” actually means and describe why using the word “revolution” is essential.)
NAD (who are they/ what do they do?)
Answer the following questions.
Abercrombie and Fitch- YES, this IS a real Abercrombie ad!
1. Abercrombie and Fitch: Are these advertisements appropriate or ethical? Explain your answer.
Considering the fact that Abercrombie’s unofficial "target market" age is between 15 and 25, do you think their ad is ethical?
Using your book, identify ANY controversial advertising issues that the company might need to address and explain.
2. Do you think it's ethical for Mike Jeffries (Abercrombie and Fitch) to market exclusively to "good looking" kids? Is it ethical for Jeffries to PAY someone NOT to wear his clothes?
3. Do you believe A&F discriminated against the employee with a disability?
4. Abercrombie and Fitch has posted impressive profits. Do you think this is directly related to the "branding"?
5. Based on the profile (given in the article), do you believe that A and F might have practiced racism?
5. Should the company have sold these types of t-shirts? Did this campaign violate any ethical advertising principles?
6. (a) In your opinion, why are people so loyal to the A and F brand?
6. (b) Read about Lucky Brand Jeans (see link below) and compare Lucky to A&F. How are these companies the same? How are they different? How are their philosophies and visions different?
8. What is the consumer’s “Magna Carta”? Explain how the company described in The Jungle failed in the four areas.
9. The Jungle was written almost 100 years ago. MANY things have changed. However, it sometimes seems that things haven’t changed. Describe how things are different. Describe how things are similar. Do you think there are companies that would try to make money without considering the effects on the consumer?
10. Why is Ralph Nader considered to be the “father” of the consumer movement?
11. Critics of advertising charge it’s “a wasteful and inefficient tool of business” and that our current standards of living would be higher without it. Do you agree? Explain your answer.
Read chapter fifteen.
Worms East Trash at Charlotte Airport?
Seduced by Planned Obsolescence
What is Source Reduction?
Recycling is Great. Reuse is Better.
Terms: Defining the Problem
Define the following terms by EXPLAINING each one in detail. Note! Do NOT simply put a name where you see an acronym! Define and explain the importance as it relates to this chapter and this course!
CFCs and the United Nations Montreal Project
Non-Point Source Water Pollution
Discussion Questions: Legislation and Response
1. Many tourist destinations have reached their “carrying capacity”. What does this mean? How could the concept of “reuse” help this problem?
2. What are “brownfields”? What is the purpose of the Brownfields Revitalization Act? Go to the following website to find information that will help you answer this question.
3. What are “Environmental Impact Statements”?
4. What is the controversy over “emissions trading”? What is the “bubble concept”?
9. The book talks about the UNEP (United Nations Environmental Programme). It talks about the Montreal Protocol to decrease the amount of CFCs produced worldwide. However, the latest issue is the problems associated with “DU’. Using the following informational website to answer the following question: What is “DU”?
MINI-CASE: Use your text and article readings to answer the following questions.
1. What is “planned obsolescence”?
2. “We're creating this mess that is getting pawned off to the third world”. What does the author mean by this statement?
3. What is “source reduction”?
4. What is the difference between recycle and reuse?
5. Why is "reuse" more important than recycling? Take a look at the following website and then answer the question (above)
9. Why is recycling considered “economically precarious”?
10. This article was written in 1992 (a long time ago!). At the end of the article, the author suggests that our society might even be moving toward disposable clothing. Look at the ad below. Do you think the author was right? Do you think we are moving in that direction?
11. Do you agree with the idea of reuse before recycling? How could incorporate this concept into your own life? Take a look at the company (below) and then give your own example.
|Due By (Pacific Time)||10/07/2013 05:00 pm|
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