Project #23303 - BUS/475 Integrated Business Topics

Conceptualizing a Business

Write a minimal 1000-word paper in which you explain the importance of your fictitious American business’s vision, mission, and values in determining your strategic direction. Include the following: Include in text citation and references Needs to be 100% original excluding citations

 

·        Define your business, products or services, and customers by developing a mission statement. Ensure that you are differentiating your product or service.

 

·        Create a vision for this organization that clearly demonstrates your decision on what you want your business to become in the future.

 

·        Define your guiding principles or values for your selected business considering the topics of culture, social responsibility, and ethics.

·        Analyze how the vision, mission, and values guide the organization’s strategic direction.

 

·        Evaluate how the organization addresses customer needs and critique how they achieve competitive advantage.

 

Format your paper consistent with APA guidelines.

 

 

Subject Business
Due By (Pacific Time) 02/22/2014 06:00 pm
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