Project #23581 - Event Business Plan

Write a business plan of 3,000 words detailing a proposed new venture.  If you are in the process or thinking about setting up your own boutique events business, this can work as a forum for getting all of the details together in one place.

 

Plan MUST include:

 

-  cover page - include the name of the business the plan is for;  founders;  consultants;  date submitted

-  table of contents

-  executive summary

-  opportunity analysis- industry and customer analysis; 

-  competitor analysis; 

-  target market; market research

-  organizational plan- company name and vision; 

-  form of ownership; 

-  days  hours of operation; 

-  outsourcing; 

-  staffing and management; 

-  employee compensation; 

-  business location; 

-  equipment and space requirements; 

-  marketing plan:  product, service or store strategy; 

-  pricing strategy; 

-  distribution strategy; 

-  promotion strategy; 

-  future growth strategies; 

-  sales forecast -

-  financial plan- income statement; 

-  cash flow projection statement; 

-  start up capital requirements; 

-  sources of start up capital; 

-  repayment plan

-  summary

 

Obviously, not all of these will be relevant for every plan, but please keep all of these components in mind!  If there is something that you should have included but dont that will be reflected in your mark.

Extra consideration will be given for creativity and uniqueness- e.g., you are actually thinking of how you could bring your plan to market in the crowded field with a USP!

Make sure to include at LEAST 10 unique hard texts in your bibliography.

 

NO PLAGIARISM PLEASE

Subject Business
Due By (Pacific Time) 11th March 2014
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