Project #34124 - Marketing Plan

Need a 15 page marketing plan on a coffee shop for MKT271, must include the

Executive Summary

Company Description

Strategic Focus and Plan- Mission, goals, core competency and sustainable competitieve advantage

Situation Analysis- SWOT analysis,

market-produce focus- marketing and product objectives, target markets, points of difference, positioning, 

Marketing Program- product strategy, price strategy, place (distribution) stratgy

Financial Data- Past sales revenues, 5-year plan projections 

Organization 

Implementation Plan

Evaluation

 

 

Subject Business
Due By (Pacific Time) 07/01/2014 12:00 pm
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