Project #37417 - Marketing

 

Book for class is Marketing Management by Philip Kotler and Kevin Lane Keller, 14th Edition, ISBN: 0132102927, Prentice Hall, Inc. and the question below is in regards to Chapters 15-16 FYI.

Response to this Question needs to be 300 words - 2 reputable references, APA style - No title page or abstract needed.  Question is:  Should channel images be consistent with brand images? Why or why not? 

 

Subject Business
Due By (Pacific Time) 08/07/2014 07:00 pm
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