Project #38344 - WEek 7

Week 7: Final Marketing Plan (230 points)

 

Submit your completed Marketing Plan. It should include all sections listed in the marketing plan outline, which is in Doc Sharing. It should include headings for the various sections of the marketing plan. APA format should be used, and a bibliography is required. Be sure to list all references that you consult (both print media and online).

 

Week 7: Final Marketing Plan will be evaluated as follows.

 

Category%Description
Documentation
and Formatting
5% Quality work will include a title page, table of contents, abstract, proper citations, and a bibliography in APA format.
Organization
and Cohesiveness
20% Quality work will use the marketing plan outline in Doc Sharing for its organization. The content will be properly subdivided into sections with headings and subheadings; it will include the breakeven analysis completed in Week 5 and incorporate feedback provided from your instructor on your Week 4 draft. You may choose to use some of the Building Your Marketing Plan exercises at the ends of the chapters in the text to guide you to develop some sections of your plan. The executive summary will summarize your plan and include the reasoning you employed in your analysis, as well as any outstanding conclusions you can reach about the marketing plan for your chosen product or service.
Editing 5% Quality work will be free of any spelling, punctuation, or grammatical errors. Sentences and paragraphs will be clear, concise, and factually correct.
Content 70% Quality work will have significant scope and depth of research to support any statements. Relevant illustration or examples are encouraged. Quality work will cover all the sections included in the marketing plan outline in Doc Sharing. The content presented must demonstrate an understanding of the material.
Total 100% A quality submission will meet or exceed all of the above requirements.

 

Subject Business
Due By (Pacific Time) 08/24/2014 01:00 pm
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