Project #41880 - Vapor Shark Marketing SWOT presentation

SWOT Presentation  

 

Each group will select an organization or business to investigate and research current marketing practices. The purpose of this assignment is to gather background information from the SWOT Analysis (Strengths, Weaknesses, Opportunities and Threats) to better understand the status of the marketing strategy of the organization you have selected. The goal of the SWOT analysis is to take advantage of strengths/opportunities and to minimize weaknesses/threats to help you focus in on what is most important when developing a marketing strategy. The SWOT analysis can help an organization move from traditional marketing strategies to gaining a fresh perspective in order to solve problems and manage change.

 

You will need to…

 

· Submit your PowerPoint presentation onto the discussion board and to the appropriate assignment folder for grading Week 6 Sat. 11:59 PM

· Note: Students should than read each other’s presentations and comment on at least two presentations on the discussion board.

 

Presentation Slides Should Include

· 5+ References

o Make sure to integrate readings and videos from class

o References should either appear on individuals slides or in the notes so the reader knows where you obtained your information

o All references should be included on the final reference slide in APA format

· 12-15 PowerPoint Slides

o Title Slide

o Background/ Company Culture (3-4 Slides)

o SWOT Analysis

(4-7 bullets for each slide – narrow and select the most important)

§ Strengths (1 Slide)

§ Weaknesses (1 Slide)

§ Opportunities (1 Slide)

§ Threats (1 Slide)

o Analysis (4-5 Slides)

 

· References (1-2 Slides)

 

 The organization we want to select is Vapor Shark a company that makes electronic cigarretes

Subject Business
Due By (Pacific Time) 10/04/2014 03:00 pm
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