Project #46953 - Marketing Brand Recommendation

Marketing Paper on public consumer-marketing company: COACH

  1. Recommendations (2-3 pages): This section should contain at least two recommendations for improvements for any part of the marketing analysis. In other words, the team does not have to identify improvements for each section, just two major improvements overall.

 

These two recommendations must be specific (e.g. do not say something general like “they need to advertise better”) and can be for different areas (e.g. one for Pricing and one for Promotion, for instance) or in the same area (e.g. two for Place). These recommendations must be based on the research conducted and/or logical analysis of the marketing analysis.

 

  • i have attached research conducted for price, place. 

Grading Scale for Recommendations section:

 

Criteria

Requirements for an “A”

Requirements for a “B”

Requirements for a “C”

Requirements for a “D” or less

Requirements for an “F”

Writing

There are no writing mistakes – 4 points

There are a few minor writing mistakes – 3 points

 

There are many minor writing mistakes – 2

There are many major writing mistakes - 1 point

Contains plagiarism  - zero points

 

Content

Presents two recommendations clearly based on research gathered - 6 points

 

Presents one recommendation clearly based on research gathered and one not clearly based on research gathered – 5 points

Presents two recommendations not clearly based on research gathered – 4 points

Presents one recommendation not clearly based on research gathered - 2 points

 

Contains plagiarism  - zero points

 

 

  1. References (five points deducted if this section is missing, one point deducted if it does not follow APA guidelines).

Subject Business
Due By (Pacific Time) 11/10/2014 10:00 pm
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