Project #47566 - Research in Organizations

Research in organizations

 

The assignment is To what extent are managers aware of and involved in monitoring and/or using social media technologies relative to organizational strategy?” 

 

As you conduct your content analysis you should make sure you are familiar with all responses for each interview question.  Next, you should begin to create general categories to organize your data.  For example, you may begin with existing categories based on the interview questions such as “awareness of social media technologies”; “use of social media technologies”; and “attitudes toward social media technologies”.  As an alternative, you may also notice patterns among all of the responses that will allow you to create new or emergent categories because they will come from the data itself versus from the interview questions.  During this process, you will also need to determine what “selection criteria” you will use to begin placing the data under particular categories that you develop.  For example, number of times a phrase is repeated; or you may have a large enough sub-group of respondents who share a particular characteristic that may have influenced how they responded to a given question.

1.       Compile the data, making general categories that the answers fit into

2.       Determine the “selection criteria” that was used to place these answers in categories

Attached is each person interview response

Subject Business
Due By (Pacific Time) 11/16/2014 12:00 am
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