Project #53004 - international Marketing discussion unit 6

Unit 5 Discussion Topics

Topic 1: Cybersquatting

Assume you are a vice-president in charge of a new business-to-business e-commerce division of a well-known major international auto parts manufacturer. A cyber-squatter has registered the company name as a domain Web name.

Respond to the following:

  1. Cybersquatting. Discuss the motives of the cybersquatter. Why might they be doing this?

  2. Secure the domain name. What are your options to secure the domain name for your company? Discuss the steps that are available to the company to regain and ensure worldwide protection of your domain name.

Topic 2: ICANN and Emerging Markets

Investigate the Internet Corporation for Assigned Names and Numbers (ICANN) website and determine from your investigation what steps ICANN is taking to protect emerging markets. Provide a review of your findings and offer your opinion on whether these steps are sufficient going forward over time.  

To obtain full credit for this Assignment, you must answer the available question as thoroughly as possible. Your answer should be thoughtful and composed using complete sentences. You will be required to have at least one supporting reference for your original post.

Subject Business
Due By (Pacific Time) 01/07/2015 06:00 pm
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