Project #55421 - Business Model Innovation/BPS Strategic Management

Case:

Part 1 (1 page or so)

1)What is HUGE’s primary competitive advantage and how sustainable will it be through growth? How important is growth to this company?

2)Which growth option should HUGE pursue? Why?

Part 2

How would you assess the attractiveness of the digital marketing industry through the “Five Forces”? (No more than 1000 thousand words)

When referencing a source, follow the American Psychological Association(APA) citation and format style.

BPS Strategic Management: 

Journal (half to 1 page or so):

For each of Modules 1‐6 there will be a journal assignment topic. You will reference the assigned readings and any posted discussion questions. Your comments should include, but should not be limited to, your interpretation of the readings, application of the topic to your experiences, and relevant items in the current business press. Please do not post attachments. This journal should be free‐form, stream of consciousness, informal. I do not expect perfect grammar in the journal, but I do expect your own thoughts.

Here are the discussion topics:

Module 1: internal analysis

Value Chain-distribution methods 

Where do I fit in the value chain analysis?

Core competence

What to make of numbers

Corporate strategies: proactive vs reactive

Subject Business
Due By (Pacific Time) 01/31/2015 07:00 pm
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