Project #60595 - 3 P's

Using information from at least three different sources, prepare a 1,100-1,350-word paper in which you:

a.     First, describe the elements of the marketing mix (product, place, price, and promotion) and how they fit together in targeting customers. This discussion is independent of part b. of the paper. Just defining each element is not sufficient. There must be a discussion of each. Do not include the organization from part b. in this discussion.

b. After you have thoroughly discussed the four Ps, describe how each one of the four elements of the marketing mix impacts the development of Chick-fil-A marketing strategy and tactics. Describe how each element is implemented.

Format your paper consistent with APA guidelines.

Subject Business
Due By (Pacific Time) 03/05/2015 12:00 am
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