Project #60904 - Business Plan - Final Project

The company I choose was Brock Beauty (maker of the hair vitamin hairfinity). The two countries I pick are Canada and London. Please refer to this when reading the instructions below. Also here is a business plan template you can use as well.

http://www.forbes.com/sites/davelavinsky/2013/12/03/business-plan-outline-23-point-checklist-for-success/

Homework Instructions

Phase 1

Select a multinational corporation from to submit to your instructor for your final project at the beginning of this class.

Phase 2

Analyze the company’s current position and global strategy. Choose two countries in which the company is not currently present and discuss the possibilities of an expansion. Suggest the most effective market entry strategy to enter that market and provide supporting rationale. Conduct a SWOT analysis about your firm.  Use at least 7 peer review journals to support your choice. Answer the following questions throughout your research:

What are the political, cultural, environmental, social, economic, and trade risks present in the two countries?

1.    What is the mode of entry you are going to use and why?

2.    What is the company’s international strategy?

3.    What are the objectives for their expansion?

4.    What are some of the opportunities and strengths of doing business there?

5.    What are some of the foreign trade issues you will have to deal with?

6.    What other concerns would you have?

7.    What is the role of human resource management?

8.    How does the globalization of the world economy affecting your firm?

9.    What is required for your firm to efficiency coordinate a globally dispersed production system?

10.  What are your projections for the future?

Based on your analysis, decide which country is the most appropriate for the expansion and why.

Task

 

Assess the situation and present your findings to the company’s Board of Directors by preparing a 10-12 page report, APA format. Be sure to reference your sources correctly. Your assessment must consider marketing, currency factors, legal factors, human resources considerations, trade agreements, strategic factors, cultural factors, and risks.

 

PLEASE LET ME KNOW IF YOU HAVE ANY QUESTIONS

Subject Business
Due By (Pacific Time) 03/04/2015 07:28 pm
Report DMCA
TutorRating
pallavi

Chat Now!

out of 1971 reviews
More..
amosmm

Chat Now!

out of 766 reviews
More..
PhyzKyd

Chat Now!

out of 1164 reviews
More..
rajdeep77

Chat Now!

out of 721 reviews
More..
sctys

Chat Now!

out of 1600 reviews
More..
sharadgreen

Chat Now!

out of 770 reviews
More..
topnotcher

Chat Now!

out of 766 reviews
More..
XXXIAO

Chat Now!

out of 680 reviews
More..
All Rights Reserved. Copyright by AceMyHW.com - Copyright Policy