Project #61601 - 1,100 words Advertising Campaign - RedBull

Conduct library research and prepare a written analysis on an advertising campaign currently being conducted ( REDBULL GIVES YOU WINGS). This will be in the form of a written report 4-5 pages max (1,000-1,200 words). Exhibits, references, appendices, cover sheet, and any other relevant material can be added to the above page limit. Based on your research, in the report you will describe the following related to the campaign: • Campaign background • Objectives – what are the objectives of the campaign? • Target audience – who are they trying to reach with the campaign? • Product – what is the basic product? • Key message – what are they trying to communicate in the campaign? • Media strategy – what types of media are they using to reach the target audience? • Is the campaign effective, based on the objectives established? • Recommendations – what would your team do to enhance the effectiveness of the campaign? Grading will be based on the quality of the research conducted, a thorough analysis of the campaign, the organization of the document, the elimination of extraneous words, and the proper use of grammar and punctuation. ALSO, please see attached word document.. It is a draft with the instructions, could you please make it look professional and more organized? Feel free to modify anything and change products, etc for this assignment.

Subject Business
Due By (Pacific Time) 03/11/2015 04:54 pm
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