Project #65681 - Wholefood

One page per question. Use the sources below. Whole Foods has applied a set of core values to create strong relationships with a variety of stakeholders. The company has adopted a stakeholder orientation. While it considers consumers to be the most important stakeholder, the firm also considers other primary stakeholders such as employees, suppliers, and shareholders as well as secondary stakeholders such as the environment and special-interest groups. Whole Foods was co-created by John Mackey, now the company’s CEO, in 1978. The founders recognized the need for a natural foods store, and Whole Foods adopted the mission statement: 1) whole foods; 2) whole people; 3) whole planet. The company has adopted a number of core values to turn its mission into a reality. These values help to guide the company’s operations. For instance, its emphasis on whole foods and whole people has resulted in the company offering many food products that are sustainable and do not contain genetically-modified ingredients. For those products that do contain genetically-modified ingredients, their labels inform the customer of this fact. Whole Foods strives to keep customers informed so they can make the best purchasing choices. Whole Foods has been listed as one of the top supermarkets in terms of customer satisfaction. This does not mean that Whole Foods has not encountered ethical issues. From antitrust investigations into its acquisition of Wild Oats to its stance on unions, Whole Foods has faced its share of criticism. Whole Foods is not a flawless company; rather, the company has adopted a corporate citizenship perspective that attempts to stay true to its values and meet the needs of stakeholders. QUESTIONS AND DISCUSSION 1. How has a commitment to corporate values contributed to Whole Foods’ success? 2. Describe how Whole Foods’ adoption of a stakeholder orientation has influenced the way it operates. 3. What are some ways that Whole Foods might have neglected certain stakeholders in the past? ADDITIONAL RESOURCES • Whole Foods and Wild Oats acquisition:http://www.reuters.com/article/2009/03/06/us-wholefoods-ftc-idUSTRE5253AL20090306 • Core values: http://www.wholefoodsmarket.com/mission-values/core-values • Whole Foods—a socially responsible and sound financial investment?:http://www.dailyfinance.com/2012/09/14/corporate-responsibility-spotlight-whole-foods-ma/

Subject Business
Due By (Pacific Time) 04/09/2015 12:00 am
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