Project #65691 - Case Study- MOMA

5-6 pages modern museum of modern art(non profit) or apple corporation or whatever company you have a thorough understanding of 1. THE BASICS: 1.1 Type of organization: 1.2 Who founded it and long has it been in business? 1.3 How has it grown / changed? Describe briefly. 1.4 List 3 distinguishing aspects that make this organization unique and/or important? A. B. C. 2. MISSION / VISION / AUDIENCE 2.1 Why does the organization exist? 2.2 What do they do? (services, products, programming, activities….) 2.3 Who do they serve? 3. ORGANIZATIONAL STRUCTURE Draw (by hand and scaned or by using Microsoft Word “Smart Art”) an organizational chart for the organization, demonstrating HOW it is structured. 4. ADDRESS AT TWO (2) OF THE FOUR FOLLOWING TOPICS • External Environment: What are the current market conditions for their industry?  Marketing and Communication: Who is their target market / audience? What is their reach (local, regional, national, global…) How do they attract and communicate with their market? • Design: What is their company philosophy towards design? How is this evident in what they do? • Finances: How big is their budget? How do they make money? What do they spend money on? Do they seem financially sound / viable? 5. LEADERSHIP If you were in charge….. 5.1 Challenges: What do you see as the key challenges facing the organization (legal, ethical, regulatory, leadership, marketing, visibility, financial, etc.) 5.2 Opportunities: What opportunities does the organization have? What would you do to improve the organization? 5.3 Competition: What is the main competition for this organization? Is it local? National? How does this organization compare to the competition? 6. COULD YOU SEE YOURSELF WORKING HERE? If so, in what capacity and how? If not, why not? 7. OTHER THOUGHTS / OBSERVATIONS / QUESTIONS 8. SOURCES OF INFORMATION Cite all sources including research (publications and websites), interviews, guest speakers, and site visits. Note: Wikipedia is NOT an acceptable source for academic work.

Subject Business
Due By (Pacific Time) 04/09/2015 08:00 am
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