Project #67144 - Marketing 8

Budget $20

You will do a review of the given websites about social networking and its impact on marketing. Your paper should range between one to two pages of content and include two to four in-text citations for references.

Social networking is the practice of expanding the number of one's business and/or social contacts by making connections through individuals. While social networking has gone on almost as long as societies themselves have existed, the unparalleled potential of the Internet to promote such connections is only now being fully recognized and exploited, through Web-based groups established for that purpose (2008).

Examples of social networking sites: Facebookâ„¢, Myspaceâ„¢, LinkedInâ„¢, YouTubeâ„¢, Twitterâ„¢, and Ningâ„¢

Visit the links in the Webliography tab and answer the following question:

  • How has the growth of Social Networking on the Internet impacted today’s marketing environment?

In your paper make sure to include the following critical elements.

Critical elements:

  • View the websites and articles listed as Unit 8 Learning Activity provided under the Webliography tab in this course.
  • Create your own social networking history timeline depicting at least six important events from 1990 to present that have influenced social networking and on-line marketing
  • Describe the importance of the six historical events regarding social networking history that you think have impacted the way companies market their products and/or services.
  • Explain what businesses thought were the ways to market themselves over the Internet initially? What were the strengths and weaknesses of that way of marketing? How does that different from what actually happened with regard to marketing and social networking?
  • Describe how social networking has impacted your purchasing habits on the Internet or how you think it could positively impact your future purchasing habits.

Respond in a minimum of 1-2 pages (12 pt. font and double spaced) and submit your paper to the Learning Activity Dropbox.

Review the Rubric below for additional details on the Web Field Trip activity.

 

 

CategorySubmitter
History of Social Networking 
Digital Trends < http://www.digitaltrends.com/features/the-history-of-social-networking/#!LaWSA > [2/7/2015] 
  Michael LeClair
The History of Internet Advising. 
Worlddata < http://www.worldata.com/wdnet7/articles/the_history_of_Internet_Advertising.htm > [2/7/2015] 
  Michael LeClair
Social Networking. 
WhatIs.com < http://whatis.techtarget.com/definition/0,,sid9_gci942884,00.html# > [2/7/2015] 
  Anna Lane
The Brief History of Social Media. 
< http://www2.uncp.edu/home/acurtis/NewMedia/SocialMedia/SocialMediaHistory.html > [2/7/2015] 
  Michael LeClair

Subject Business
Due By (Pacific Time) 04/20/2015 05:00 pm
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