Project #68840 - revenue management and limit of price elasticity

WEEK 3: THE NEED, CONCEPT, AND LIMITS OF PRICE ELASTICITY

Revenue management has been defined as the application of information systems and pricing strategies to sell the right capacity to the right customer at the right price. The first step in a revenue management system is to define the various segments of the market for the given service offered to customers. This week, you discover recent applications of pricing methods in electronic commerce and gain more confidence in making pricing decisions in a variety of situations.

 

Weekly Objectives

·      Apply economic principles to revenue management decisions

·      It is an essential, yet difficult element of most Revenue Management models.

·      If you start searching for articles on the concept of price elasticity you will see what I'd like to read with the 'need, concept and limits'

·   Write academic level (have abstract, table content, reference list, 1-3 references is enough or more is fine)

·      1000 words or more is fine

·      Take topic and relate it to the case and make it specific then you are using concept

·      USE: Four Season in Cairo and how Revenue Management can help after 2011 revolution unfolded 

Subject General
Due By (Pacific Time) 04/30/2015 03:00 am
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