1. What is attitude consistency? Why is it important?
2. Based on our readings related to resistance to persuasion, what techniques would you use to help a child resist the pressure to start smoking or using recreational drugs?
3. What is subliminal advertising? Can you provide any ads as examples of subliminal advertising?
4. What examples can you identify of these persuasive techniques used by salesmen-
The foot-in-the-door technique refers to a persuasion attempt in which we first get the target to accept a rather minor request, and then ask for a larger request.
In a low-ball technique, the salesman promises the customer something desirable (such as a low price) to get the person to engage in the desired behavior.
In the bait-and-switch technique someone offers you one product, at a very low price, for instance in a newspaper ad; when you come to the store to buy it, however, you learn that the product you wanted at the low price has been sold out.
Student 1: I think we can all relate to my example of 'foot-in-the-door' technique.
Door to door salesmen (women) are notorious for 'foot-in-the-door'. I have had several salespeople come to my door and want to take 'a minute' of my time. They always start with what is 'free' to get your attention, so you will not close the door on them. As the conversation continues and there catchy jingles, gadget, and so on, you have agreed to purchase one of the items, which is at 'a low cost just for today'. The longer you are willing to listen to them, the more 'deals' they are willing to give to you. Gradually the increase the quantity of the product they can offer you at a great price. What started off as being free has now turned into so many items and so much money.
Creating a resistance to persuasion is very important to introduce to children at a young age. If children are forewarned of the potential peer-pressure (or others), the dangers, and how they have other options they are less likely to give in to the pressure of smoking or using recreational drugs. For my technique to help children gain resistance to persuasion would be the same technique that the D.A.R.E program uses. I would teach kids the dangers, how to say 'no', and have them act out different scenarios (and practice saying no during these scenarios). Forewarned in the best resistance to persuasion.
|Due By (Pacific Time)
||09/05/2015 12:00 am