Project #81148 - homework3

 

Due Date:  September 8, 2015 at 5:00pm eastern standard time

 

Reference Book

 

Hitt, M., Ireland, R., & Hoskisson, R. (2013). Strategic Management Inputs. In Strategic             management: Competitiveness & Globalization: Concepts and cases (10th ed.).           Mason, Ohio: South-Western Cengage Learning.

 

 

 

Question 1:  Customer Relationship Building

 

Without the customer, there is no sustainable business. Please refer to each questions separately.

 

•Why is the customer important to a business-level strategy?

 

•How do each of the five business-level strategies relate to the customer?

 

•Provide an example of a company for each the five business-level strategies, and explain how the company used the strategy to address customer needs.

 

 

 

Question 2:  Competitive Rivalry

 

Knowing the competition is as important as knowing one’s organization. Please refer to each question separately.

 

Use the example of the auto industry and respond to the following:

 

•Identify one company in the auto industry and describe its competitor behavior.

 

•Identify the company’s competitors.

 

•What kind of competitive dynamics can you identify or expect to occur between your selected company and its competitor(s)?

 

Subject Business
Due By (Pacific Time) 09/02/2015 10:00 am
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