Project #83725 - coco-cola (case study)

You are required to write a report on how Big Data can be used in Decision Support and Business Intelligence (DS&BI). You are required to select/ research  'cococola'  use case for Big Data. You are required to identify and create business strategy for Big Data use case. Business strategy should be mapped clearly to business initiatives, objectives and tasks. You should able to define required technology stack and required data and analytics architecture for Big data for DS&BI including the Master Data Management (MDM). Yiu should able to address advanced analytics requirements necessary to support the business strategy they have selected. And the role social media plays in organisations decision making process. You are required to discuss Big Data Value creation process. The report should address the followings:

1. Identify and discuss Big Data use case

2. Create and discuss business strategy for Big Data use case

3. Identify and discuss business initiatives, objectives and Tasks

4. Discussion on how to choose right data sources

5. Discussion on required Technology Stack

6. Discussion on Data Analytics and MDM to support DS&BI

7. Role of Social media in organisations decision making process

8. Discussion on Big Data Value creation process.

The length of the assignment is 3000 words. You are required to do extensive reading of more than 10 appropriate and relevant chosen topics in Big Data use case. Please do in-text referencing of all chosen readings. Newspaper and magazine reports should be limited to a maximum of 2. A comprehensive report covering all key aspects of the topic selected is required. Report should be extremely well supported with relevant case studies. Any assumptions made are clearly noted. The report structure is clear, easy to read and logical, directly addressing the question. Suitable headers used throughout the report. Good use of graphics and charts. No spelling, punctuation or grammatical errors

Subject Business
Due By (Pacific Time) 09/30/2015 12:00 am
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