Project #89535 - Discussion

Watch https://www.youtube.com/watch?v=aXHvnU7qObw

https://www.youtube.com/watch?v=ow7eNmMK3mY

and 

http://media.pearsoncmg.com/ph/bp/bp_video_links/2013/intro_biz/jones_cb_2010.html

Discuss the "Four Ps" of Marketing: Product, Place, Price, and Promotion.

PRODUCT

  1. How do Doritos and Jones Soda fill a customer's need or want?
  2. How do economic conditions affect Doritos' and Jones Soda's sales?
  3. Product Differentiation: How are Doritos and Jones Soda different than their competitors? Is their service(s) different?

PLACE

4.  Identify (2) TWO places you could purchase Jones Soda and / or Doritos. How are thier products distributed?

PRICE

5.  What pricing strategies is Jones Soda using? Discuss (2) TWO.

PROMOTION: How are Doritos and Jones Soda promoting their products?

 

6. How are these companies reaching their target market in these promotions?

Subject General
Due By (Pacific Time) 11/01/2015 12:00 am
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